Publishers weekly fortunate readers of the book are claiming that anita elberses blockbusters is a compelling answer to those wondering why hollywood seems obsessed with. Purchase you big book of blockbusters 7 by phanie alberts on paperback online and enjoy having your favourite games books delivered to you in south africa. The movie franchise which catapulted its star jennifer lawrence to fame and made. There has pretty much been a new book added annually, putting the series at over 20 books. Prior to joining harvard business school, professor elberse was a visiting fellow at the wharton school, university of pennsylvania. Buy a cheap copy of blockbusters book by anita elberse. Publication order of anita blake, vampire hunter books. Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of harvard busi.
Financial times blockbusters demonstrates that a blockbuster strategy usually beats the more cautious approach of spreading around loweramount investments in a larger number of projects, a recipe for mediocrity that. Why big hits and big risks are the future of the entertainment business book online at best prices in india on. Top business books of the decade 2010 to 2019 hypebot. In that role, shes analyzed what makes one pop music artist or major film release successful. Why blockbusters are taking over the arts the boston globe. Though the safer course might appear to involve making a larger number of pictures at smaller budgets, she writes, content producers cant afford to walk away from. Elberses research has now culminated in the publication of her first book, blockbusters, in which she makes a boldcase against fiscal timidity in the entertainment industry. The movie business has followed what anita elberse, a professor at the harvard business school, calls the blockbuster trap. Elberses blockbusters builds on her already impressive academic resume to create an accessible and entertaining book. Smuggle a paperback in with your movie snacks and head to the theatre for these adaptations. Hitmaking, risktaking, and the big business of entertainment, which amazon named one of its best books of 20. Dec 23, 2019 blockbusters, by anita elberse 20 professor elberse teaches business at harvard university. Hamiltons anita blake, vampire hunter books in order of publication and chronology.
Her work has been featured in the new york times, the wall street journal, variety, and fortune, and her first book, blockbusters, was one of amazons 20. Why blockbusters survived the web age film the guardian. Why big hits and big risks are the future of the entertainment business main by elberse, anita isbn. You big book of blockbusters 7 phanie alberts paperback. Oct 15, 20 the book effectively explains the paradox of why more entertainment channels result in fewer choices, and offers a welcome respite from the usual business titles. Bestsellers new releases recommended award winners coming soon free public domain free premium 50% off 50 specials browse all.
Everyday low prices and free delivery on eligible orders. The final book of the hunger games by suzanne collins 400 pages. Stream and download audiobooks to your computer, tablet or mobile phone. Anita s book and achievement has been accomplished with great skill and years of research with leading hollywood and the music industry. Good books merit a second readingblockbusters merits at least three. According to the wall street journal, elberse takes the same statistically rigorous approach to entertainment and cultural industries that sabermetricians do to baseball. Elberse business administrationharvard business school marshals nearly a decades worth of indepth research and analysis to identify the strategies entertainment companies employ to maximize profits in a. Anita elberse is the lincoln filene professor of business administration at harvard business school. Elberse s blockbusters builds on her already impressive academic resume to create an accessible and entertaining book.
Anita elberse, the lincoln filene professor of business administration at the harvard business school, is one of the youngest female professors to be awarded tenure in the schools history. An awardwinning teacher and scholar, professor elberse develops and teaches a course covering the businesses of entertainment, media, and sports, titled strategic marketing in creative industries, which ranks among the most soughtafter courses in the schools curriculum for mba students, and. Use features like bookmarks, note taking and highlighting while reading blockbusters. Harvard business school professor anita elberse has just published a book that. If you enjoy reading about how the entertainment business makes money this is the book for you. Jan 16, 2014 anita elberse, the lincoln filene professor of business administration at the harvard business school, is one of the youngest female professors to be awarded tenure in the schools history. Bloomberg businessweek convincing elberses blockbusters builds on her already impressive academic resume to create an accessible and entertaining book. May 17, 2014 summer blockbusters may be as a predictable as bank holiday traffic jams, but a recent book from a harvard business school professor throws light on why the format endures from books to film. Summer blockbusters may be as a predictable as bank holiday traffic jams, but a recent book from a harvard business school professor throws. Her work has been featured in the new york times, the wall street journal, variety, and fortune. Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of harvard business schools most popular professorswhats. Read blockbusters hitmaking, risktaking, and the big business of entertainment by anita elberse available from rakuten kobo. The book effectively explains the paradox of why more entertainment channels result in fewer choices, and offers a welcome respite from the usual business titles. On with the subject of this post and it is a fitting one, since i was just discussing a great author like juliet.
Oct 15, 20 anita elberse discusses her new book on the benefits of a blockbuster strategyinvesting big money into a few top products in order to hold up the rest of the organization. Anita elberse is a professor of business administration at harvard business school, specializing in the entertainment, media and sports sectors. Publishers weekly fortunate readers of the book are claiming that anita elberse s blockbusters is a compelling answer to those wondering why hollywood seems obsessed with. Hitmaking, risktaking, and the big business of entertainment by anita elberse thank you for the book goodreads. Take a movie or tv show based on a book turn it into a party. Anita elberse describes the history of how blockbuster products and star entertainers were built.
In its place is the old chart showing a few big hits and a million misses, a world dominated by. Oct 15, 20 listen to blockbusters audiobook by anita elberse. In her new book blockbusters elberse argues quite convincingly that in the music industry in addition to cinema, television, books, and more record labels are most profitable when they focus their funds on a small number of bigshot, cantmiss juggernauts. Blockbuster strategy, it turns out, is the right strategy except when it isnt. D in the history of art from the courtauld institute.
If youve ever read arguments about whether leaders are made or born, youll love this. Why blockbusters are taking over the arts harvards anita elberse on why the long tail is not where the money is by craig fehrman globe correspondent, october, 20, 12. The other day, while reading the march 2014 issue of game informer, i stumbled upon a discussion of blockbusters in an interview matt helgeson conducted with anita elberse on her book. In a season often dominated by explosionheavy action flicks and transformers sequels, we look forward to watching these acclaimed novels and memoirs make their silverscreen debuts. Order of anita brookner books anita brookner 19282016 was an english author, best known for her booker prizewinning novel hotel du lac. Bigbudget, spectacular films designed to appeal to a mass audience. Published by scholastic it might have been only a year since the release of mockingjay part 1, but fans of the wildly popular hunger games series probably feel they have been waiting for onscreen resolution for much longer. Why struggling publishers will keep placing outrageous bids on new books. The book is well researched and loaded with examples. It involves film studios and content producers in the world of entertainment in general, like record labels and tv networks pouring enormous resources often tens, even hundreds, of millions of dollars into. Popular blockbuster books meet your next favorite book. The anita blake series began in 1993 with guilty pleasures. Free shipping and pickup in store on eligible orders. Even so, elberse s book is actually more nuanced than the cheerleading subtitle suggests.
Jan 18, 2014 anita elberses blockbusters is the formal announcement of the death of the long tails premise. Shop amongst our popular books, including 2, blockbusters, blockbusters and more from anita elberse. Hitmaking, risktaking, and the big business of entertainment. Jan 06, 2015 the movie business has followed what anita elberse, a professor at the harvard business school, calls the blockbuster trap. Blockbusters goodreads meet your next favorite book. Hitmaking, risktaking, and the big business of entertainment ebook. Anita elberse at the blockbusters book party photo credit. Hitmaking, risktaking, and the big business of entertainment kindle edition by elberse, anita.
In order to publish it, rosset needed a court to declare the book not obscene, and that was going to be expensive. Several of these case studies are described in her bestselling first book, blockbusters. Download it once and read it on your kindle device, pc, phones or tablets. Anitas book and achievement has been accomplished with great skill and years of research with leading hollywood and the music industry. Fortunate readers of the book are claiming that anita elberse s blockbusters is a compelling answer to those wondering why hollywood seems obsessed with superheroes.
Movie blockbusters brings together writings from key film scholars, including douglas gomery, peter kramer, jon lewis and steve neale, to address the work of notable blockbuster auteurs such as steven spielberg and james cameron, discuss key movies such as star wars and titanic, and. Hitmaking, risktaking, and the big business of entertainment by anita elberse at indigo. Billboard as blockbusters reveals, pursuing projects with high risk and high reward is actually the best longterm business model. Anita elberses blockbusters is the formal announcement of the death of the long tails premise. Fortunate readers of the book are claiming that anita elberses blockbusters is a compelling answer to those wondering why.
312 626 959 807 905 234 282 1037 96 110 335 763 972 220 298 1081 1545 976 1398 39 1569 313 890 654 822 1398 1415 626 893 756 667 611 33